About The 100 Best Posters Collection: This poster was originally created by Erik Nitsche in 1955 for General Dynamics. This is an official reissue from 1994 from the collection The 100 best posters from Europe and the United States / 1945-1990.
"In describing the rationale behind this portfolio, Hiromichi Fujita, the President of Toppan Printing Co., explains in the introduction that, "the decision to publish The 100 Best Posters from Europe and the United States 1945-1990 was motivated by our earlier collection of Japanese reproductions published four years ago . . . the first collection was intended as a small contribution to the field of graphic design, which has enjoyed an inseparable relationship with the printing industry for many years now." The selection of posters in this collection were chosen by a panel consisting of Steven Heller, Alain Weill, Milton Glaser and Yusaku Kamekura. All posters chosen (...) were reproduced and were then donated to art museums and related educational institutions in 200 locations around the world. In addition to being forms of expression, these posters, which were created in the diverse social conditions that have prevailed since the end of World War II, truly serve as a testament to the age in which they were produced." (Source: swanngalleries.com)
About the poster: In 1952 John Jay Hopkins founded General Dynamics to develop products for the new fields of aerospace, undersea technology, computers, and nuclear energy. In 1955 he hired Erik Nitsche to develop a corporate identity that would convey the company's dedication to the peaceful uses of atomic energy. Nuclear power was still associated with the bombing of Hiroshima and Nagasaki and the test on Bikini Island. Nitsche's job was to create a friendlier face in his poster series "Atoms for Peace." He relied on symbolism and abstract forms to communicate the idea of progress. In this French version of an English poster titled "U.S.S. Nautilus," he inset the globe in the heart of the great nautilus shell out of which shoots America's most advanced nuclear submarine. (Source: The 100 best posters from Europe and the United States / 1945-1990, p.52)
This poster is in good condition and ready to be framed.
