Date: 1914 (original, larger sized poster printed in 1914)
Size: 10.25 x 14 inches, image: 7.25 x 10.75 inches
Artist: Plinio Nomellini
About the artist: Plinio Nomellini (1866–1943) was a major force in the transition of modern Italian art from 19th-century realism to early 20th-century avant-garde movements. While highly celebrated for his vivid painting style, his commercial and graphic output—like the Oli Sasso poster—remains a fascinating chapter of his multifaceted career.
About this piece: This beautiful poster belongs to the Portfolio "Gli Avvisi delle Officine G. Ricordi e C. Milano" (The Advertisements of the G. Ricordi & Co. Graphics Works, Milan) a famous and rare collection published around 1914, inspired by the famous French publication Les Maîtres de l'Affiche. The complete collection contains 70 color lithographic plates (chromolithographs) in a reduced size format. It represents an extraordinary testament to the golden age of the Italian advertising poster and Art Nouveau (Liberty style) graphics, closely tied to the world of opera and the Ricordi music publishing house.
This poster is a promotional artwork for Oli Sasso (Sasso Oneglia e Figli olive oil) featuring the caption "Chiedere Catalogo e Campioni ai Sigg. Sasso Oneglia e Figli"
